Welcome

Foreword: Envisioning a Sustainable Internet
Maddie Stone

Letter from the Editors
Michelle Thorne and Chris Adams

Designing Branch: Sustainable Interaction Design Principles
Tom Jarrett

Solarpunk and Other Speculative Futures

One Vision, One World. Whose World Then?
Vândria Borari and Camila Nobrega

The Museum of the Fossilized Internet
Gabi Ivens, Joana Moll and Michelle Thorne

Today Google Stops Funding Climate Change Deniers
Extinction Rebellion NYC

Repairing Our Relationship with Technology
Janet Gunter

Critical Art and Carbon Aware Design

The Hidden Life of an Amazon User
Joana Moll

Don’t Press Snooze: Design in a Crisis
Alexandra Deschamps-Sonsino

Design for Carbon-Aware Digital Experiences
Lu Ye

Signal: A Poem
Taylor Rowe

Sustainable Web Craft

10 Rules for Building a Low-Impact Website
Jesper Hyldahl Fogh

Sustainability in Software Engineering
Bill Johnson

Reflections on Running a Sustainable Digital Agency
Tom Greenwood

Hands-On Sustainable Web Design
Laurent Devernay

AI Promises and Perils

AI and Climate Change: The Promise, the Perils and Pillars for Action
Eirini Maliaraki

Alexa, Save the Planet
Brett Gaylor

Climate Action in Tech

Seeing Black and Green in Tech
Melissa Hsiung

If I am a Techie, How Can I Help Solve Climate Change?
Kamal Kapadia

Policy and Advocacy

The Story is a Forest: How to Talk About Climate Change
Christine LaRiviere

When Policy Responds to Reality: Transformative Policy Futures
Chenai Chair

Interconnected: Sustainability on the Agenda
Michael J. Oghia

About Branch

Unknown grid intensity

Designing Branch: Sustainable Interaction Design Principles

There’s a need to reconnect the digital to the physical, from minerals and energy to the physical infrastructure that powers the internet. We have to repurpose our digital design processes to consider and reflect these ecological needs, instead of optimising only for business and growth objectives, to achieve more transactions, interactions and attention. 

One of the ways we can do this is by lowering the energy demand of the digital products and services we’re designing, making it more accessible to people with slower internet connections or on older devices.  For Branch we wanted to design something that still looked designed, and worked at a low bandwidth environment, but didn’t end up looking too anodyne.

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Sustainability in Software Engineering

From Software engineering to sustainability engineering

A new software practice is emerging: sustainable engineering. It extends the responsibility of software engineering beyond a technical and operational scope and into an environmental one. However, it’s not always easy to draw a line between the code we write and sustainability goals like those announced by the Big 3 cloud providers—Amazon, Microsoft, and Google. Bill Johnson explores how software engineers can better ask what it take to maintain a system.

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Reflections on Running a Sustainable Digital Agency

Wholegrain Digital staff installing solar panels to generate their own renewable energy
Solar farm construction – Wholegrain Digital

In the mid-2000’s Vineeta and Tom Greenwood launched Wholegrain Digital, a design agency that aims to be a truly sustainable business. As part of their digital technology practice, they contributed to the Sustainable Web Manifesto. This is what they learned from running a business by the manifesto’s principles.

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